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Post by account_disabled on Oct 26, 2023 6:56:11 GMT 1
This most often happens when filling out forms, Behavioral data – information about user behavior. They include, among others: message openings, link clicks, website activity and even social media interactions. Thanks to this type of segmentation, we can better understand what our audience is really interested in. Typically, when creating mailing campaigns, we use dedicated tools in which we can track statistics or obtain the so-called click map. Transaction data – information regarding transactions made, such as products purchased, their quantity, value, dates and places of purchases, and payment methods. In the context phone number list of address database segmentation, transaction data allows for a precise understanding of what products or services customers are interested in, how often they make purchases, and what their purchasing preferences are. Personalize your messages Personalization starts with the recipient's name. Including your name in the body of your email makes the recipient feel more appreciated and noticed . It's a simple but effective way to establish a bond with your customer. Another element of personalization is adapting the content to the recipient's preferences and behavior.
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